Before buying
Examine a sales offer and identify what needs checking before you commit.
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Fictional example
ChoiceShield · Public beta
Understand the wording before you decide.
ChoiceShield highlights English phrases that may put pressure on a decision, such as urgency, scarcity or guilt. Check a sales offer, follow-up or workplace message to see which phrases are flagged and why.
Try the message checker.
Paste a short English message, check the exact matched wording and consider its context. Copy or save the result. Your message is processed on your device and is not sent to Avalon or an AI service.
The public beta is free to try. No account or payment details are required.
Before sending
Review your own sales or customer follow-up for wording that could create pressure.
You owe it to yourself to choose the better package.
Fictional example
During team training
Compare fictional messages and discuss how wording may influence a decision.
The email said ‘act now’. What does the surrounding context change?
Fictional example
What a result can tell you
ChoiceShield identifies phrases associated with urgency, scarcity and guilt. It can recognise some cases where a phrase is quoted or argued against, rather than used to persuade. It can miss wording or misunderstand context; it does not verify facts, detect scams or establish someone’s intentions. Independent accuracy has not been established.
Business pilots & licensing enquiries
Bring clearer wording to your team.
For small businesses, customer service teams and training providers who want a practical way to review messages and discuss persuasive wording.
Request a pilot quoteA focused message-review pilot
- A review of up to ten short English messages.
- A written report with matched phrases, context notes, questions and suggested wording changes.
- One revision round for the agreed messages.
Quoted before you commit. We agree the scope, timing and fixed price in writing before paid work begins. An enquiry does not place an order.
Interested in using the software with your team? Let us know how you would use it and how many people need access.
A sample of the written review
See the kind of feedback you can use.
This fictional example shows the format of one note within a business pilot. A real review considers the full message and its context before suggesting a change.
Fictional message excerpt
“Act now to get the introductory offer.”
- Wording cue
- “Act now” encourages a quick decision. It does not establish the sender’s intent.
- Question to check
- Is there a real deadline, and can the customer review the offer without pressure?
- Possible clearer wording
- “The introductory offer is available until the stated deadline. Please review the details before deciding.” Use a deadline only when it is accurate.
Tell us what you need
Enquire about ChoiceShield.
Describe your intended use and whether you want a message-review pilot or to discuss software licensing. Please leave confidential customer messages out of the initial enquiry.
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